Designed in Brooklyn. Rooted in pride.

SAMIRA AL HAYAT ISSA

  • Sammy Bammy 2025

Art has always been my language — a way to speak what words can’t. Turning those stories into fashion through Sammy Bammy is how I give voice to Brooklyn and every heartbeat that raised me in East NY. When I paint or design, I’m not just creating clothes; I’m documenting life — the beauty, the pain, the pride — and giving others something real to see themselves in. Every piece tells a story that someone out there needs to hear, and that’s where the power lives.

It’s healing, too. When I pour my emotions into color and cloth, I’m not just building art — I’m rebuilding myself. Creating gives me balance and peace; it’s how I process the noise around me and turn it into something meaningful. It’s like killing two birds with one stone — healing my mind while helping the youth see what’s possible when you stay authentic. Through my art, I want them to know: your story matters, your pain can transform, and your voice deserves space in this city we all call home.

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